ATLANTA – Emory Healthcare has selected Molly Biwer as chief marketing officer for the health care system. She will assume her new role on March 3, 2025.
Biwer joins Emory Healthcare from Mayo Clinic in Rochester, Minnesota, where she served as chair and senior vice president of marketing, brand strategy, creative studio and strategic partnerships since 2020. In that role, she oversaw the development and execution of marketing initiatives, creative campaigns, strengthening brand awareness and patient acquisition, while spearheading the organization’s strategic partnerships to support brand value and growth.
As chief marketing officer at Emory Healthcare, Biwer will lead the marketing and communications strategies across the organization, playing an instrumental role in Emory Healthcare’s growth and transformation. She will work to shape Emory Healthcare’s brand presence, enhance patient engagement and develop meaningful connections between the organization and its diverse and expansive community.